Patients Researching Specialists: Where They Are and How To Reach Them

Heidi Findlay, Roswell Park Comprehensive Cancer Center, and Heidi Schulte, Doximity, lead us through how to approach patient acquisition beyond the breadth of your own hospital website. Their learnings include a better understanding of where/how patients research physician specialists, making a data-driven case for investing in a multi-platform patient acquisition strategy, and how to acquire patients who may not have found their hospital's specialists. 

Patients Researching Specialists Webinar Video

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