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Successful Physician Marketing Begins with Reach and Engagement
Marketing to Physicians Can Be Challenging. Doximity Makes It Easy.
Whether you’re a healthcare system, industry partner, or agency, reaching physicians can be challenging. But not on Doximity. Designed to enhance provider care and time management, Doximity has over 2 million U.S. clinicians on the platform. Doximity’s unprecedented precision targeting and engagement strategies will help you reach your goals.
Doximity’s Physician Marketing Solutions Are Second to None
Doximity has many ways to reach clinicians efficiently and effectively, no matter if your goal is to increase awareness, reputation, patient referrals, or revenue.
Clinicians have a newsfeed on Doximity curated and personalized to their specialty. DocNews® serves sponsored content tailored to specialists which provides marketers with more relevance and engagement.
Expand your reach with Doximity Digests — local, statewide, and specialty news and updates that are curated and delivered to physicians. One company’s exclusive brand message is featured and provides the most impressions per physician of any Doximity solution.
Colleague Connect® is a direct, physician-to-physician messaging channel that allows marketers to leverage the most powerful search in healthcare to share important information with their ideal clinician audience.
More than 110 million patients per year go to the U.S. News & World Report website to search for specialists. Doximity Patient Connect drives these high-value patients to your physicians and preferred scheduling channels.
How Doximity Physician Marketing Makes a Difference
Doximity is built by physicians for physicians. Everything we do is designed to save clinicians time, increase their efficiency, and ultimately improve patient care. This physician-first focus is one reason why so many clinicians prefer the platform.
Clinicians use the platform in their work life — reviewing the latest specialty news, connecting with colleagues, conducting telehealth visits, and more. This unmatched level of engagement provides a valuable opportunity.
With over 47 billion extrapolated data points for reaching clinicians, partnering with Doximity ensures you will reach the right physician at the right time, driving more powerful engagement.
When you reach physicians on Doximity, your message will most likely be seen by clinicians using the platform at work. So, your message reaches physicians when they are in the right frame of mind versus when they’re browsing non-medical social networks.
Powerful Solutions for All Physician Marketers
If your goal is to market to physicians or clinicians, Doximity has the solutions to help you reach your goals.
Doximity has solutions to achieve brand awareness, revenue generation, and patient acquisition goals for single hospital systems, multi-physician practices, or large healthcare networks.
Our physician marketing strategies efficiently reach physicians and produce measurable results for a variety of industries, including home health, addiction and wellness services, EHR, finance, and hospitality.
As marketing agencies and media companies have discovered, no one reaches physicians and delivers results more effectively than Doximity.
I am from New York and it’s a very competitive market over there, especially all these big academic centers in New York City. Having a partner like Doximity really made sense to give us that extra edge.
Sumita Yadav | System Vice President Operations & Cardiovascular Service Line, Catholic Health Services of Long Island
Leading Physician Marketing Partners
Our partners appreciate Doximity’s innovative solutions, real-time analytics, and industry-leading ROI. It’s no wonder every top 20 U.S. healthcare system works with us, along with many other companies.
Explore Our Latest Physician Marketing Case Studies and Blogs
As the healthcare landscape evolves, the strategies for effectively marketing to physicians must too. In an era defined by rapid technological advancements and shifting healthcare paradigms, staying ahead of emerging trends is essential for successful physician marketing efforts.
Reaching any physician is difficult — they are notoriously busy, and the competition for their attention is tough. But what happens when the physician audience that you want to reach is also a very small population?
Great content is what powers marketing programs. But, sometimes, it can be challenging to brainstorm fresh and engaging content ideas. We've curated a list of 12 topics on Doximity that have resonated widely among physicians across various specialties.