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Offering the latest on healthcare trends, marketing tips, and more.
Do This, Not That: Tips for Success
Since physicians are such a specialized and clinical audience, knowing best practices for capturing their attention can be challenging. As the ...
4 Steps for a Successful Vendor Kickoff
You’ve gone through an extensive search and vetting process to bring on a new vendor partner, and you’re finally getting to the good part: the ...
Physician Sentiment: First-Person Perspectives
Op-Med is a place for Doximity members to share their stories and experiences with their peers. This submission-based channel invites members of the ...
Defining ROI: An Interview With Ellis Carpenter
As marketers, we love to prove impact with metrics. The ultimate metric for many is return on investment, or ROI. While ROI is a familiar concept, ...
3 Ways to Succeed in a Post-Cookie World
The advertising industry has been forecasting a cookie-less world for years now. Cookies, or small pieces of browsing data that websites store, have ...
Sharing the Secrets of Successful Healthcare Brands
Developing and telling a cohesive brand story is not always an easy task. Layer on complications like brand changes, acquisitions, or rebrands, and ...
Getting Ready for U.S. News Survey Season
As we head into the new year, we inevitably get a lot of questions about U.S. News and World Report’s annual expert opinion survey, a component of ...
Mastering Your Second Year on Doximity
Last month, we shared some foundational tips for succeeding as a first-year marketing partner on Doximity. Now, we’re taking it one step further and ...
4 Tips for Success as a First-Year Partner
Any time you embark on a new platform or a new strategy, it can be overwhelming. The energy is flowing, and it’s easy to get wrapped up in the ...
3 Ways to Use Your Doximity Dashboard Like a Pro
The Doximity dashboard is a one-stop resource for our partners. From program status reports to trending topics and so much more, the dashboard is ...