Doximity 101

Doximity is the largest secure medical network with over 3 million members, enabling collaboration among specialties across the country. Our members search and find physicians, stay up-to-date with the newsfeed of medicine, exchange HIPAA-secure messages, engage in telehealth visits with patients, and streamline workflows with a clinical suite of AI tools.

We work with over 200 healthcare organizations, including the top hospitals in the country. Our diverse partners include academic medical centers, specialty and community hospitals, and medical software companies, among others. We help get your message in front of physicians when it matters most. Check out the video below for a quick explanation.

DOCNEWS^®

One of the core products in your toolkit is DocNews. Keep your physicians and brand top of mind with native content within the Doximity newsfeed, highly targeted to an engaged audience.

Target your DocNews audience by specialty, geography, hospital affiliation, years of experience, certifications, training, and more. Reaching physicians with DocNews elevates your brand awareness and hospital reputation.

Pro Tip: Doximity is your physician marketing expert. We have unparalleled insights on what physicians are reading. Check out trending topics by specialty to inspire your content creation.

Use DocNews to:Pro Tip: Explore the content that your organization has deployed on the Doximity newsfeed on the Content Hub, accessible via your Doximity Dashboard (log-in required).

COLLEAGUE CONNECT^®

Our direct, physician-to-physician messaging platform, Colleague Connect allows you to send messages on behalf of physician leaders at your organization to an ideal audience.

To help you nurture new connections with engaged physicians across the country, our team will work with you and your physicians to craft expertly tailored direct messages.

Pro Tip: Everything you need to know about Doximity products, specs, best practices, and more can be found in the Doximity Playbook.

DIGESTS

Another channel where physicians receive their news is through Digests, emails curated to their specialty and location. These digests provide an opportunity to stay current on what’s happening in the markets closest to their practices. Doximity is now offering healthcare organizations an exclusive opportunity to sponsor content quarterly to this highly engaged audience.

Sponsored content will display in the digest email and the Doximity newsfeed. It links to a full featured story, CME invitation, or announcement. Digests have the highest impression rates and the most impressions per physician of any Doximity channel. Reach your audience in a more contextually relevant channel that is exclusive to the specialty and location.

PHYSICIAN SPOTLIGHT

Physician recognition is a powerful yet often underutilized tool for driving engagement and brand awareness. Physician Spotlight enables health organizations to highlight key moments—such as promotions, new hires, publications, retirements, and awards—by featuring a different physician each month. These spotlights are shared with relevant providers in your geography of interest, increasing visibility and strengthening community ties. By celebrating physicians in this way, organizations can support retention, enhance recruitment efforts, and reinforce referral networks through meaningful, peer-to-peer recognition.

PULSECHECK

Market research among physicians is often time-consuming and challenging. PulseCheck, Doximity’s qualitative physician survey tool, provides real-time and candid insights from providers on the largest medical platform to health organizations. This mobile-first solution allows physicians the flexibility to participate whenever they have time in their schedules, directly from the Doximity platform. PulseCheck enables healthcare organizations to understand physician perceptions and attitudes surrounding referral patterns, brand loyalty, and more. 

PATIENT CONNECT

Drive high-value, specialty patient traffic from Doximity and U.S. News directly into your preferred scheduling channels. With 77% of our 12 million unique visitors researching specialist physicians on U.S. News and Doximity each month, we capture the highest value consumers seeking a new healthcare provider during the critical decision-making process.

No new systems or integrations required as we route patients directly into your existing scheduling systems. Patients can call or click to book in-person or telehealth appointments. Simply highlight your physicians, add a call-to-action, and begin acquiring patients.

Your dashboard is home base for everything happening with your Hospital Solutions programs — see what's live, dig into performance, and get to what you need faster.

• See your campaigns the moment you log in. Active campaigns are front and center as soon as you sign in.
• Filter by what matters to you. Sort by product, service line, or specialty instead of scrolling through everything at once.
• One place for all your reporting. DocNews, Colleague Connect, Digest, and Physician Spotlight reporting now live together, not scattered across separate views.
• Move faster on approvals and downloads. Proof approvals and report downloads are quicker to get to and easier to complete.
• Understand your physician engagement. New insights show how physicians are engaging with your content, so you can see what's resonating.

Pro tip: The best way to get comfortable with your dashboard is to use it. After you poke around, if you still have questions, check out this webinar where our expert client success managers walk you through how to use your dashboard like a pro.