Telehealth brings radical appointment scheduling benefits to light

Attention practitioners: imagine this… instead of scheduling virtual visits to start at a specific time, you give your patients a window of time in which the visit will start and you join when you’re...

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People networking and mingling at a conference

What You Missed at SHSMD

Earlier this month, our team headed down to National Harbor, MD for the annual Society for Healthcare Strategy and Market Development (SHSMD) Conference. More than 1,000 healthcare marketers gathered...

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The Dream Team: Your Agency Plus Doximity

Doximity is not your typical partner – we strive to become an extension of your marketing team. And, since some of our healthcare partners work with demand generation agencies to create, manage, and...

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A Week in the Life of a Cardiologist

Understanding your audience is key to creating strategic marketing campaigns. And at Doximity, we know physicians. As the largest secure medical network with over 2MM+ verified members, we understand...

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Congress votes: A victory step for telehealth

On July 27, 2022, Congress passed a bill in a 416-12 vote to expand telehealth services first introduced during the pandemic. The Advancing Telehealth Beyond COVID-19 Act is a win for patients and...

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Audience laughing at SHSMD Conference

Can’t Miss Sessions from SHSMD 2022

Our team is gearing up for the Society for Healthcare Strategy and Market Development’s (SHSMD) Annual Conference. With both in-person and virtual access options, this year’s conference boasts a...

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What's Trending in Healthcare

As healthcare marketers, it is important to stay on top of what topics are trending among physicians. Some topics are evergreen, and others ebb and flow with the times. Since Doximity is the platform...

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6 Tips to Identify and Nurture Deep Engagers

As a Director of Client Success at Doximity, my clients are not only interested in reaching physicians, but building a base of deep engagers who have the potential to become long-term brand allies or...

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How to Choose, Use, and Support Your Physician Ambassadors

Physician ambassadors can be a true extension of your marketing team and incredibly effective in building brand awareness, developing new referral relationships, and increasing patient volume. It’s...

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Great Content is Only One Piece of the Puzzle

It can be easy to fall into the trap of creating content that you want consumers to see rather than considering how consumers want to engage with your brand. Stepping back and developing a content...

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Two physicians talking to each other walking down staircase

Topics That Get Physicians Talking

Doximity’s Op-Med provides a platform for physicians to share their thoughts, experiences, and perspectives with other physicians. These original articles often spark deeper conversations among...

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Why Lowell Community Health chose Doximity Dialer

Each year, Lowell Community Health Center (Lowell CHC), 25 miles northwest of Boston, sees 30,000 patients, 90% of whom are low-income and 45% of whom are non-English speakers. Lowell CHC selected...

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Four panelists on stage at a conference with audience watching

An HMPS Recap: Our Team’s Top 5 Sessions

Last month, our team attended the Healthcare Marketing and Physician Strategies Summit (HMPS) in Salt Lake City. The summit was packed with sessions on strategic marketing, interactive and digital...

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Woman driving car with two children in the back

Using Personas to Enhance Your Physician Marketing

As marketers, we are always trying to understand our audience – who are they? What drives them? We try to anticipate questions that they’ll have and how they will react to our messaging. But as with...

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Doctor looking at tablet screen smiling

3 Content Insights to Capture Physicians’ Attention

We know physicians are a busy group of people who are notoriously hard to reach. Physician marketers are constantly faced with the challenge of getting their message in front of this key audience....

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Why smartphones help close the telehealth digital divide

No computer? No broadband? No problem. Telehealth is in the palm of their hand.

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A Day in the Life of Kailyn Castro

The Hospital Solutions team is constantly growing, and there are so many moving pieces to keep track of for both our team and our clients. This is where our Operations team comes in. Kailyn Castro is...

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That’s What Friends Are For

The COVID-19 pandemic was trying. For hospital staff, it was especially difficult. In navigating such unchartered waters, physician liaison partners wrestled to understand where and how they fit into...

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How Listening to Your Physicians Can Transform Your Content

So often, the line between physicians and marketers is clear. Doctors are a big part of your audience so they can be a great resource when it comes to learning what will resonate. If you’re not...

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3 Reasons Why You Want Your Physicians on Doximity

As a healthcare marketer, your primary focus probably isn’t your institution’s physicians' social activity. However, your physicians could be a secret weapon for amplifying your brand reputation....

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Our Best Kept Secret: The Medical Writing Team

Generally speaking, a hospital marketing team is mainly focused on appealing to the consumer directly. That means the majority of their content is patient-facing, featuring simple and clear marketing...

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Seeing is Believing: The Number One Insight That Continues to Surprise

If you’re a hospital marketer, listen up. 

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How Your Hospital Ranking Impacts Your Reputation & Referrals

Survey season is in full swing, and with the number of different rankings increasing over the past two decades, it’s essential to consider how to factor them into your marketing strategy. 

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Three Things We Learned From Susan Meier, Brand Expert

Telling one cohesive brand story should be at the forefront of your marketing strategy. When developing your brand from scratch, acquiring a new one, or rebranding entirely, that can sometimes look...

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Q&A: Vetting Doximity From the Agency Perspective

Doximity is a different kind of partner—we don’t fit into a typical media box. We report on engagement and ROI, not CPMs, and you won’t find any banner ads on Doximity. We don’t bombard physicians...

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Top Blog Posts of 2021

With 2022 underway, we’re taking a look back at some of our most-read blog posts of 2021. In a year where content was king, these posts aimed to help healthcare marketers navigate the demand for...

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Three Common Obstacles to Successful Telehealth Adoption

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A Physician's Perspective on How Combating the Pandemic Has Evolved

Every stage of the pandemic has brought us something new. Healthcare organizations have learned how to tackle each wave to the best of their ability while much of the world continues to be hit left...

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The COVID Articles Your Physicians Are Reading on Doximity

As we all know, this most recent surge in COVID cases has triggered an influx of activity at healthcare facilities across the country. Physicians are scrambling for up-to-date information to keep...

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The 2022 Conferences We're Attending

Whether they’re in person or virtual, we’re looking forward to hitting all of our favorite conferences this year. We’re ready to learn from the best and brightest while bringing our perspective to...

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From brand awareness to patient acquisition and revenue generation to telehealth—we're ready to help you reach your organization's strategic goals.

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