Digital Doorstep vs. Direct Mail

Since the advent of digital advertising, there has been an urge to pit digital against direct mail. Direct mail, the traditional, outdated contender, was predicted to be replaced by each new, shiny...

Physician writing in a notebook

Physician Sentiment: First-Person Perspectives

Op-Med is a place for Doximity members to share their stories and experiences with their peers. This submission-based channel invites members of the Doximity platform to use their voices to address...

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4 Innovative Marketing Programs

In the rapidly evolving world of healthcare, finding the right marketing strategy can be challenging. What if you could learn from the best? There are many similarities between healthcare...

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What You Missed at ATA Nexus

The American Telemedicine Association (ATA) is known for its commitment to ensuring everyone has access to safe, affordable, and appropriate care when and where they need it. At its annual Nexus...

Administrator onboards new physician hire

Seamless Integration of New Physicians: A Case Study

Welcoming a new physician to your hospital’s medical staff is always an exciting time, especially if they are a rockstar provider with a rare skill set and deep expertise in a highly specialized...

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Defining ROI: An Interview With Ellis Carpenter

As marketers, we love to prove impact with metrics. The ultimate metric for many is return on investment, or ROI. While ROI is a familiar concept, there are myriad ways to build an ROI methodology....

Doximity team at HMPS 2024

Quantifying, Scheduling, and AI: What You Missed at HMPS

Last month, our team converged in Las Vegas, NV for the annual Healthcare Marketing and Physician Strategies (HMPS) conference. This conference brings together top healthcare industry experts and...


Loyalists vs. Shoppers: Healthcare Lessons from Retail Consumers

Retail has taught consumers how to shop. Consumers are accustomed to digital access, varied options, and seamless shopping experiences. And, while it can be easy to think of patients seeking...

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7 Trends Shaping the Future of Physician Marketing

As the healthcare landscape evolves, the strategies for effectively marketing to physicians must too. In an era defined by rapid technological advancements and shifting healthcare paradigms, staying...

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Enhancing Collaboration and Workflow

Last month, we were joined by three practicing physicians who shared their valuable perspectives on how digital tools like Doximity enhance collaboration, telehealth, and more. In case you missed the...

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What You Missed at HIMSS 2024

In March, our team headed down to Orlando for the Healthcare Information and Management Systems Society’s (HIMSS) annual conference. This gathering of healthcare industry leaders is always a favorite...

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3 Ways to Succeed in a Post-Cookie World

The advertising industry has been forecasting a cookie-less world for years now. Cookies, or small pieces of browsing data that websites store, have long enabled advertisers to target specific...

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Identifying Your Ideal Primary Care Audience

One of the most important interactions that can impact a patient's overall health outcome is their relationship with their primary care physician (PCP). PCPs are frequently the first and main point...

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A New Way to Introduce Physicians

Onboarding a new physician to a hospital or healthcare system can be a big task. Physicians want to get immersed in their new community and build their practice, and hospitals want to set their...

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The Beginning Of A Shift

Dr. Amit Phull serves as Doximity’s Chief Physician Experience Officer and Emergency Medicine Faculty at Northwestern Medicine. In a recent article for Forbes, Dr. Phull reflects on how healthcare is...

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12 Content Ideas to Power Your Physician Marketing

Great content is what powers marketing programs. But, sometimes, it can be challenging to brainstorm fresh and engaging content ideas. We've curated a list of 12 topics on Doximity that have...

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Insights from Our Team's Latest Reads

What better way to start the year than rounding up a list of thought-provoking articles our team can’t stop talking about? Take a closer look at articles from Becker’s, Medium, and more. 

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Sharing the Secrets of Successful Healthcare Brands

Developing and telling a cohesive brand story is not always an easy task. Layer on complications like brand changes, acquisitions, or rebrands, and the challenge can intensify. Luckily, branding...

Hand flipping block 2023 to 2024 text on table

Year in Review

As we say goodbye to 2023 and dive into 2024, we’re looking back at some of our favorite product updates over the past year. From platform-wide updates to Hospital Solutions product enhancements,...

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Getting Ready for U.S. News Survey Season

As we head into the new year, we inevitably get a lot of questions about U.S. News and World Report’s annual expert opinion survey, a component of their Best Hospitals rankings process. We’ve...


Optimizing Content Based on Physician Learning Preferences

Unfortunately, burnout, information overload, and provider siloing are the modern physician’s reality. Physicians face increasingly high expectations of care. A recent study published in the Journal...

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Mastering Your Second Year on Doximity

Last month, we shared some foundational tips for succeeding as a first-year marketing partner on Doximity. Now, we’re taking it one step further and sharing key tips our experts have for a partner...

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The Physician Journey

Doximity is a platform designed for physicians by physicians. So, it’s no surprise that Doximity has tools that meet physicians at every stage of their careers and every step of their journeys. We...

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New Features Physicians Love on Doximity

Doximity is built for physicians by physicians. It’s why, aside from the iPhone, clinicians have never adopted a piece of technology faster than Doximity. While you’re probably pretty familiar with...

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4 Tips for Success as a First-Year Partner

Any time you embark on a new platform or a new strategy, it can be overwhelming. The energy is flowing, and it’s easy to get wrapped up in the excitement of what’s possible. That said, it’s important...

Photo from HLTH 2023 Main Stage, courtesy of HLTH

What You Missed at HLTH 2023

Last month, our team gathered in Las Vegas, Nevada, for the annual HLTH conference, an exciting, innovative healthcare event. With over 100 sessions, we could never recap the entire affair. But, we...

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The Non-Clinical Topic That’s Capturing Physician Attention on Doximity

While the vast majority of content on Doximity is clinical, there has been an increasing interest in additional topics, including medical business content. One way to see what topics are resonating...

Attendees at a conference session

Doing More With Less With HCIC Insights

The annual Healthcare Internet Conference is a team favorite at Doximity. Hosted in Los Angeles, CA, the conference featured an incredible lineup of industry experts and thought leaders. One major...


Chronic Illness Specialists Lead the Way in Telemedicine Adoption

It has been over three years since the start of the pandemic and telemedicine continues to evolve and impact how we deliver and receive medical care. Doximity’s 2023 State of Telemedicine Report...

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6 Small Headline Tweaks That Speak to Physicians

Your headline is the first impression a viewer gets on your content. It’s the first (and possibly only) thing a viewer will read. It’s your opportunity to entice and intrigue, providing context and...


From brand awareness to patient acquisition and revenue generation to telehealth—we're ready to help you reach your organization's strategic goals.

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