Insights from Our Team's Latest Reads

What better way to start the year than rounding up a list of thought-provoking articles our team can’t stop talking about? Take a closer look at articles from Becker’s, Medium, and more. 

Hand flipping block 2023 to 2024 text on table

Year in Review

As we say goodbye to 2023 and dive into 2024, we’re looking back at some of our favorite product updates over the past year. From platform-wide updates to Hospital Solutions product enhancements,...


Optimizing Content Based on Physician Learning Preferences

Unfortunately, burnout, information overload, and provider siloing are the modern physician’s reality. Physicians face increasingly high expectations of care. A recent study published in the Journal...

Photo from HLTH 2023 Main Stage, courtesy of HLTH

What You Missed at HLTH 2023

Last month, our team gathered in Las Vegas, Nevada, for the annual HLTH conference, an exciting, innovative healthcare event. With over 100 sessions, we could never recap the entire affair. But, we...

Attendees at a conference session

Doing More With Less With HCIC Insights

The annual Healthcare Internet Conference is a team favorite at Doximity. Hosted in Los Angeles, CA, the conference featured an incredible lineup of industry experts and thought leaders. One major...

Illustration of a patient searching for doctors

Understanding the Patient Journey

Over 12 million patients search for doctors monthly on U.S. News and Doximity, and 77% of them are seeking specialists. We’re taking a deeper look into what a typical patient search process looks...

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What Our Team is Reading

Our team strives to stay up to date on healthcare industry trends, and that means consulting a variety of sources. We love to share helpful articles among our team on Slack and thought it would be...

Addison crouches next to her dog, Riley

A Day in the Life of Addison Amorosi

Building relationships with existing partners and creating new business relationships is vital to any company. We followed Addison Amorosi, our Dayton, Ohio-based Associate Vice President of Hospital...

Conference goers socialize at the Doximity booth

Our Team’s Top Four HMPS Sessions

Last month, our team gathered in Austin, Texas for the Healthcare Marketing and Physician Strategies Summit, better known as HMPS. This annual conference is always a highlight for our team, and this...


Content Hubs: A One Stop Shop for Great Content

At our annual advisory board meeting, we get a pulse check from our clients about what topics are top-of-mind for healthcare marketers today. One item on the agenda this winter was content hubs: how...

Illustration of independent versus hospital affiliated physician

Understanding Your Audience

Understanding your audience is a crucial first step for marketers. When reaching out to physicians, marketers might mistakenly assume that independent clinicians and those affiliated with hospitals...

John Michael with his kids

A Day in the Life of John Michael Bonasso

Creating new business relationships is a vital part of any company. We followed John Michael Bonasso, our North Carolina-based Regional Vice President of Hospital Partnerships, to learn more about...

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2023 Conferences We’re Excited to Attend

We’re excited about a full slate of thought-provoking conferences filled with informative sessions and high-quality networking opportunities. Here are six conferences we’re looking forward to...

Woman orthopedic surgeon shows a child an x-ray on a tablet

A Week in the Life of a Featured Physician

One unique facet of Doximity’s Colleague Connect® messaging tool is that messages are sent from a physician on behalf of their organization, hospital, or health system. This physician-to-physician...


What You Missed at HLTH 2022

Earlier this month, our team traveled to Las Vegas, Nevada for the 5th annual HLTH conference, and we’re still buzzing about this electric gathering. With over 9,500 attendees from tech giants to...

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Expand Your Reach With New State and Local Digests

As healthcare marketers, we’re always looking for new ways to reach physicians with engaging and relevant information. That’s why we’re excited to announce a new way for healthcare organizations to...

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What You Missed at SHSMD

Earlier this month, our team headed down to National Harbor, MD for the annual Society for Healthcare Strategy and Market Development (SHSMD) Conference. More than 1,000 healthcare marketers gathered...


A Week in the Life of a Cardiologist

Understanding your audience is key to creating strategic marketing campaigns. And at Doximity, we know physicians. As the largest secure medical network with over 2MM+ verified members, we understand...

Audience laughing at SHSMD Conference

Can’t Miss Sessions from SHSMD 2022

Our team is gearing up for the Society for Healthcare Strategy and Market Development’s (SHSMD) Annual Conference. With both in-person and virtual access options, this year’s conference boasts a...


What's Trending in Healthcare

As healthcare marketers, it is important to stay on top of what topics are trending among physicians. Some topics are evergreen, and others ebb and flow with the times. Since Doximity is the platform...


Topics That Get Physicians Talking

Doximity’s Op-Med provides a platform for physicians to share their thoughts, experiences, and perspectives with other physicians. These original articles often spark deeper conversations among...

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An HMPS Recap: Our Team’s Top 5 Sessions

Last month, our team attended the Healthcare Marketing and Physician Strategies Summit (HMPS) in Salt Lake City. The summit was packed with sessions on strategic marketing, interactive and digital...

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Using Personas to Enhance Your Physician Marketing

As marketers, we are always trying to understand our audience – who are they? What drives them? We try to anticipate questions that they’ll have and how they will react to our messaging. But as with...

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3 Content Insights to Capture Physicians’ Attention

We know physicians are a busy group of people who are notoriously hard to reach. Physician marketers are constantly faced with the challenge of getting their message in front of this key audience....


A Day in the Life of Kailyn Castro

The Hospital Solutions team is constantly growing, and there are so many moving pieces to keep track of for both our team and our clients. This is where our Operations team comes in. Kailyn Castro is...

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How Listening to Your Physicians Can Transform Your Content

So often, the line between physicians and marketers is clear. Doctors are a big part of your audience so they can be a great resource when it comes to learning what will resonate. If you’re not...

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How Your Hospital Ranking Impacts Your Reputation & Referrals

Survey season is in full swing, and with the number of different rankings increasing over the past two decades, it’s essential to consider how to factor them into your marketing strategy. 


Three Things We Learned From Susan Meier, Brand Expert

Telling one cohesive brand story should be at the forefront of your marketing strategy. When developing your brand from scratch, acquiring a new one, or rebranding entirely, that can sometimes look...


Q&A: Vetting Doximity From the Agency Perspective

Doximity is a different kind of partner—we don’t fit into a typical media box. We report on engagement and ROI, not CPMs, and you won’t find any banner ads on Doximity. We don’t bombard physicians...


A Physician's Perspective on How Combating the Pandemic Has Evolved

Every stage of the pandemic has brought us something new. Healthcare organizations have learned how to tackle each wave to the best of their ability while much of the world continues to be hit left...


From brand awareness to patient acquisition and revenue generation to telehealth—we're ready to help you reach your organization's strategic goals.

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